Why HBIC Will Never Go AI

I know there's a push in the technology world to aim for more artificial intelligence options across all industries. I'm sure there are many applications for this new technology, but writing sports articles, for example, is not one of those applications I see benefitting from this technology. One of the reasons I'm so against AI is that it often makes more mistakes than it solves at this point, so keeping it away from important things would be prudent. To me, one of those important things would be email marketing for companies, but not all companies feel this way, it seems, based on the emails I keep getting.

In the last few days, I have received a number of emails from a "leadpoint.ai" domain. I had no idea what this domain was, so I went searching. It turns out that it's a digital marketing AI service.

I was a little confused about how I kept getting these emails based on the information in the image above, but it becomes even more confusing when we look at the content of the emails. I'll get to those in a second, but the following claim on the Leadpoint website seems to be carrying a lot of water when one considers the emails below.

Remember, this Leadpoint scam site is claiming to capture names, physical addresses, email addresses, and phone numbers for everyone who visits a subscriber's site. In saying that, consider the following:

The first question you may be asking is "who is Sydnie" because that was the first question that I had. Sydnie, it seems, is looking for siding and/or windows for a home based on the email's introductory message, but that's not something I have ever searched for on Google. The company that signed the email was at the bottom, so I went hunting. It turns out that company is based only in Lakewood, Colorado - somewhere HBIC has never lived nor visited.

Ok, so one email is just some random junk mail, right? Well, what if you got four emails and they were all different, but all addressed to the same person for the same reason? Does it still count as junk mail?

Once more, I am not "Sydnie" nor am I looking for siding or windows. This Lakewood-based company keeps sending me "Sydnie" emails via this AI-based digital marketing service, and I kind of want to email the company directly and let them know they are definitely wasting their hard-earned money on this scam terrible AI service.

I've written about how relying on AI will result in failure, and I can honestly say this is a failure on behalf of this Lakewood company. It's not their fault for putting faith in a system that clearly has its limitations, but charging money for a service that is clearly failing to return on the promises made seems wrong, if not criminal.

Again, I've witnessed some massive blunders by AI in my own dealings with it through work and other ventures, and it simply isn't at the point where it can be trusted to do bigger jobs such as research and collecting information. It does work when summarizing documents or searching for text or phrases within a document, but that's less about the intelligence of the tool than the speed in which it can scan a document. Until artificial intelligence can truly become intelligent, it's nothing more than a fancy tool for doing menial tasks.

Or, in Sydnie's case, a tool to connect me with her home renovation project of which I have little interest. If tools are supposed to be useful in accomplishing a goal, Leadpoint is anything but useful.

Until next time, keep your sticks on the ice!