Sunday, 17 June 2007

Can't Spell Flames Without "Lame"

The Quad Cities Flames unveiled their logo on June 14, and let's just say that I am underwhelmed. I'm not saying that this logo is bad, but I am saying that the Flames' organization could have done more in terms of being creative. Instead, the Flames just took the easy way out and turned the "C" in Calgary to a "QC" in Quad Cities. Seriously, if they spent any money on a design team for this logo, they wasted it all. I could have photoshopped it for $20. And maybe an authentic jersey. But I digress.

In any case, here's the press release from the AHL's website:

'The Quad City Flames today introduced the team’s primary logo. The logo features Calgary’s ‘flaming C’ logo joined by a flaming Q. The logo was unveiled during a press conference and fan party at Sully’s Pub in Davenport.

'It was important to us that our logo reflected our partnership with the Calgary Flames, while also incorporating ‘QC’ which is symbolic of the area we are so proud to call home,' said Quad City Flames president Tim Taylor.

'The Calgary Flames organization has a rich and storied history, and we’re thrilled to have the opportunity to be their partners in addition to being members of the American Hockey League.'"

The Calgary Flames and Quad Cities Flames have redefined the term "unoriginal". Thumbs-down from me. This logo is overly disappointing.

Until next time, keep your sticks on the ice!

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